France – M-Tourism prospective study – France
Key Service: E-Tourism
Location: France
Product: E-Tourism
Scope of Work:
The objective of this mission was to understand the opportunities and challenges/issues related to the diffusion of technologies in relation to mobility for tourism businesses.
Project Description:
- Study of the sites dynamic of development and mobile applications in the field of tourism: it analyses the current situation and the operators’ projects for next years
- Use scenarios of mobiles services have been developed from a typology of tourists: economic models and distribution of the added value of tourist Internet applications.
Project Status:
Assignment completed in 2011 – Strategy defined under application.